Beauty Content Creation

About

Erin Pavlakovic is a South Florida-based Creative Director specializing in Art Direction, Product Development, Trend Forecasting, & Merchandising. Her career began in Fashion Merchandising in New York City after graduating with a degree in Painting & Exhibition Design from SCAD. After a few years in the fashion industry, Erin returned to her roots & transitioned to Art Consulting; enabling her to champion the work of young artists in the contemporary art arena. Throughout her career as an Art Consultant, she has had opportunities to curate bespoke assortments of artwork for independent collectors as well as home decor brands such as Anthropologie, Lillian August, Thom Filicia, Neiman Marcus & Kate Spade. With a discerning eye for trends, color & quality, she has a proven track record for producing timeless & luxurious aesthetics that achieve the objective of each client.

Some of Erin’s strongest influences can be found in the careers of Deborah Copaken, Marilyn Minter, Sofia Coppola, & Cindy Sherman, whose work first introduced her to the concept of the female gaze. Combining spontaneity with effortless elegance, she has begun to explore what it means to create with confidence & intention through the female lens.